Tag Archives: Content is King

Mythbusting: Content Marketing Pt. 1

Like most marketing terms, “content marketing” sounds quite general, so many people wonder what is classed as content marketing and what isn’t. At its simplest level, content marketing is about using any form or all forms of content to drive traffic to a specific site or platform. In saying that, it still sounds really general, so it’s understandable how many myths there are surrounding content marketing.…

Business Writing in 2015

Writing in 2015, is actually more important now than it was in the past. Businesses rely on their websites and other online content to show who they truly are to their customers, potential customers and colleagues. The words on a webpage are what makes the real impression. Are your words clearly communicating your story from your own perspective in your own voice? They need to be. Here you will find 8 writing rules to help you fine tune your writing for your blog, website, or social media page.…

4 Ways to Fix Content Marketing Mistakes

You’ve realized that content marketing is important and you’ve made an effort to get stuff out there. You’re seeing results, they’re just not what you expected and not really getting any better over time. Are you doing something wrong? It’s possible that you might be making some common mistakes that can easily be fixed. Here are four examples of common content marketing mistakes, and how to fix them.…

Utilizing a Virtual Assistant to Market Your Blog

Managing a blog can be broken down into tasks that need to completed daily, monthly and 2-3 times a year. Once you understand the frequency of specific tasks you can compile a schedule with your Virtual Assistant that can then form part of their normal routine of work.…

Content is King .. Even for Virtual Assistants

There has been a lot of buzz lately about Google Authorship. Should virtual assistants really care? Absolutely! For any VA who has a website, blogs for themselves, or blogs for clients, they should understand how to establish authorship for original content to earn higher page rankings in the search engines.…