Social Media

Social Media Automation Tips

Social Media Automation Tips

Social media automation can be a great solution for the small business owner, and there are tools available that can help. These automation tools allow you to manage all your social media channels from one central platform. You get all the benefits of social media but in a fraction of the time. However, if you’re considering shifting to social media automation, remember these three key points.

5 Tips for Making Social Media Marketing Work

5 Tips for Making Social Media Marketing Work

For businesses today, it’s not uncommon to have multiple social media accounts, across various platforms. For any business wanting to be at the top of their game, it’s a must. Unfortunately, many businesses are lacking the ability to utilize their accounts to their full potential. Business that are not online-based can find social media marketing especially difficult to navigate. Traditionally, marketing has been all about pushing products and the newest thing. In today’s increasingly social environment, this simply doesn’t work anymore. If you want to get past those product-centric tweets and self-advertising status updates, try these five ways of making your social media marketing more successful.

4 Ways to Fix Content Marketing Mistakes

4 Ways to Fix Content Marketing Mistakes

You’ve realized that content marketing is important and you’ve made an effort to get stuff out there. You’re seeing results, they’re just not what you expected and not really getting any better over time. Are you doing something wrong? It’s possible that you might be making some common mistakes that can easily be fixed. Here are four examples of common content marketing mistakes, and how to fix them.