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Mythbusting: Content Marketing Pt. 1

Mythbusting: Content Marketing Pt. 1

Like most marketing terms, “content marketing” sounds quite general, so many people wonder what is classed as content marketing and what isn’t. At its simplest level, content marketing is about using any form or all forms of content to drive traffic to a specific site or platform. In saying that, it still sounds really general, so it’s understandable how many myths there are surrounding content marketing.

Advantages and Disadvantage of Outsourcing to India

Advantages and Disadvantage of Outsourcing to India

Why outsource to India? India can claim its leadership when it comes to outsourcing, especially internationally. India workers are outranking their peers around the globe with computer programming, internet communicating, and computer technology. They are well-informed and experienced regarding technology, mathematics and science. Global financial benefits are very appealing to many India workers who are poorly paid for their expertise.