5 Tips for Making Social Media Marketing Work

For businesses today, it’s not uncommon to have multiple social media accounts, across various platforms. For any business wanting to be at the top of their game, it’s a must. Unfortunately, many businesses are lacking the ability to utilize their accounts to their full potential. Business that are not online-based can find social media marketing especially difficult to navigate. Traditionally, marketing has been all about pushing products and the newest thing. In today’s increasingly social environment, this simply doesn’t work anymore. If you want to get past those product-centric tweets and self-advertising status updates, try these five ways of making your social media marketing more successful.

4 Ways to Fix Content Marketing Mistakes

You’ve realized that content marketing is important and you’ve made an effort to get stuff out there. You’re seeing results, they’re just not what you expected and not really getting any better over time. Are you doing something wrong? It’s possible that you might be making some common mistakes that can easily be fixed. Here are four examples of common content marketing mistakes, and how to fix them.

2013 … That’s a Wrap!

As the end of the year rolls around, I have the tendency to smirk at those who profess their New Year’s Resolutions. While I applaud your efforts for thinking about what goal you want to accomplish, why wait until January 1st, or why not put off things until February 1st? I know, I’m not a lover of procrastination, but hear me out..

Utilizing a Virtual Assistant to Market Your Blog

Managing a blog can be broken down into tasks that need to completed daily, monthly and 2-3 times a year. Once you understand the frequency of specific tasks you can compile a schedule with your Virtual Assistant that can then form part of their normal routine of work.

Using LinkedIn to Find Clients

Any Virtual Assistant, new or seasoned, should be aware that a large part of your success will depend on lead generation – creating interest or inquiries that ultimately turn into new clients. Having a website is an important component, but it can only generate customers if it is visible and attracting traffic.

Deep Searching in Twitter

As a virtual assistant, I’m always searching for content and sometimes it’s quicker and more recent to search through Twitter feeds. Once you’re in Twitter, your eyes glaze over and you realize it’s really hard to find “that tweet from a couple of days ago.”

Searching Twitter isn’t that hard and there are a bunch of ways to search.

Tools to be a Successful Virtual Assistant

Now more than ever is an exciting time to start your own virtual assistant business. Whether you have been downsized or just want out of the corporate world, then start planning now to launch your own career. The best part is: you determine your income, your hours, your work location, and your clients. You can’t say that working for someone else!

How to Make your Time on Google+ Pay

An important social network that has been overlooked or ignored by all but a niche group is Google+. It remains popular with technology enthusiasts but has recently started gaining traction in the publishing world, especially amongst newspapers and online news sites. There are many features that set Google+ apart from Facebook, and these can be used to maximize opportunities in your business.

Unbelievable Yet True: Pinterest Generates More Traffic Than Twitter

It is unbelievable but true. According to the study conducted by a third party online sharing tool Shareaholic , the social networking website Pinterest which is a virtual pin-board, allowing the users to upload and share photos online, presently generate more traffic than its competitor Twitter. So with regard to drawing traffic referrals, Pinterest >Read more